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Toshiba wins a prize--here's their press release

Toshiba's REGZA (R) TV Wins First-Ever PC Magazine GreenTech HDTV Award

Last update: 12:30 p.m. EST Dec. 4, 2008
WAYNE, N.J., Dec 04, 2008 /PRNewswire via COMTEX/ -- WAYNE, N.J., Dec. 4 /PRNewswire/ -- Today, Toshiba America Consumer Products, L.L.C. ("Toshiba") announced that PC Magazine, a leading technology publication delivering authoritative, labs-based comparative reviews to more than 6.6 million technology buyers, has selected Toshiba's 42XV540U REGZA LCD TV as its first-ever GreenTech Approved HDTV. According to PC Magazine's tests, the 42XV540U exhibits low power consumption and solid energy efficiency for a 42-inch LCD.
"Television manufacturers are faced with a gauntlet of regulatory hurdles before a new product can be offered to consumers. With high energy prices and ewaste at the forefront of consumer's minds, PC Magazine set out to determine which HDTVs are the greenest," said Jeremy Kaplan, Executive Editor at PC Magazine. "Toshiba's 42XV540U really rose to the top of our tests with its low power consumption and solid energy efficiency."
To merit a PC Magazine GreenTech seal, not only does a television need to excel in the area of energy-efficiency, but both the hardware and the manufacturer are taken into consideration. Although the 42XV540U was deemed environmentally friendly on its own, Toshiba's TV earned the seal in part because Toshiba, as a company, is working to minimize waste and reduce energy consumption.
"We are extremely excited to receive this recognition from PC Magazine," said Maria Repole, AVP Corporate Communications at Toshiba. "Toshiba is making sustainability a priority and is striving to manufacture environmentally friendly products, without sacrificing picture quality, in order to deliver true value to consumers. We see this award as further testimony to our efforts and commitment to environmental responsibility."
The GreenTech Test
To evaluate the efficiency of HDTVs, PC Magazine based the core of its benchmark methodology on ENERGY STAR latest guidelines, including common usage scenarios and methods for obtaining measurements. TVs were also rated on their energy efficiency and certifications. For more information on the judging criteria, please visit http://www.goodcleantech.com/2008/10/how_we_test_hdtvs_and_monitors.php#more.
Toshiba is also part of Electronic Manufacturers Recycling Management Company, LLC (MRM), who recently launched a National Recycling Initiative for electronic products. Established as a joint venture by Panasonic Corporation of North America, Sharp Electronics Corporation and Toshiba America Consumer Products, LLC, MRM will develop and operate a national take-back and recycling program that is open to all manufacturers. The joint venture company has been set up to serve the needs of electronics manufacturers who will be responsible for take-back of products under new electronic waste recycling laws, as well as the needs of consumers for convenient access to electronic recycling opportunities. For more information, please see www.mrmrecycling.com .
About REGZA
Toshiba's premium REGZA LCD TV line fulfills Toshiba's commitment to offer consumers both value and leading-edge technologies for an amazing home entertainment experience. The REGZA line features a variety of screen sizes and offers premium picture quality for every lifestyle. Toshiba's XV and RV Series offer up to 1080p resolution and feature PixelPure 4G 14-bit internal digital video processor, with 16,384 levels of gradation, creating a more natural picture without image banding. In addition, PixelPure 4G enhances color and increases contrast, creating a superior picture. All of Toshiba's Fall 2008 REGZAs are also Energy Star 3.0 compliant. For more information on Toshiba's full line of REGZA models, please visit www.REGZA.com.
About Toshiba America Consumer Products, L.L.C.
Toshiba America Consumer Products, L.L.C. is owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation, a world leader in high technology products with subsidiaries worldwide. Toshiba is a pioneer in DVD technology and a leading manufacturer of a full line of home entertainment products, including flat panel TVs, combination products and portable devices. Toshiba America Consumer Products, L.L.C. is headquartered in Wayne, New Jersey. For additional information please visit www.tacp.toshiba.com.